Affiliate Marketing Revised
Posted on August 21, 2010
Filed Under Internet Marketing Tips | Leave a Comment
OK, forget everything you know about affiliate marketing. Everything you’ve been taught is simply out of date. You need to adapt and change or perish.
The promise
You’ve probably heard how easy it is to start an affiliate business. Well, that’s true . . . to a point There’s no doubt it’s easier than starting your own business. But starting your own business is really hard, so it’s all relative.
Here’s the ugly truth
The worst part is that the information you’ve received is all wrong. The first thing you’re taught is to pick some great products. Next to look for easy keywords to target. Then to use these keywords to buy ads promoting the product. And just enjoy the commissions. But this just won’t work!
Keywords are dead
This method worked a couple years ago. But keywords are too expensive now. It’s time for a paradigm shift.
A brand new formula
There is a light at the end of the tunnel. Here’s how to win at this game.
- Do CPA marketing instead of product promotion
- Utilize demographics data
- Market on display networks
Do CPA marketing instead of product promotion
CPA stands for Cost Per Action. It’s far superior to product promotion. Because you don’t have to get people to spend money. You earn a commission for having them perform an “action”. Such as filling in a form. Which is much easier than getting them to buy something.
Do demographics research
You’re not even going to use keywords (explained below.) So spend your time doing demographics research. First, select the CPA offer you want to promote. Then hop over to Quantcast.com. And discover the exact demographics of your ideal prospect.
Use image ads
So you know what your promoting and you know who will be interested. You can target these exact demographics on display networks. Using image ads. No keywords required. And you’ll save a fortune. Image ad clicks are much cheaper.
In closing
This is truly a quick cash concept. Because getting started in CPA is free. Image ads are cheap. You can use demographics to target your ideal prospect. And your commission is much easier to earn.
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