4 Reasons Your Articles Aren’t Generating Any Sales
Posted on July 25, 2010
Filed Under Article Marketing | Leave a Comment
I am a huge fan of article marketing. I have been using it for years and I know that it works extremely well. I often run into people who say they have been writing articles but have yet to make a sale. I always ask to look at some of their articles so I can help them out. And when I do, I immediately see why their articles aren’t generating any sales. Here a the 4 most common reasons.
Reason #1 – They Aren’t Using Keywords In Their Title – I know you want to be all fancy and use creative titles in your article title, but truthfully, if you want traffic you need to stick with the keywords that your potential customers are typing into the search engines. Use Google’s free keyword tool or download the free version of traffic travis and do your keyword research. If you want people reading your articles use keywords in the title.
Reason #2 – Your Sending Readers To An Unrelated Site – The other day I was looking at an article and the title of the article was related to helping people get their lost love back. I was looking at the article to see what product was being promoted so I really didn’t read the article I just scrolled down to the bottom to see where the link was pointing.
To my surprise it was pointing to a site about bankruptcy. I thought maybe it was a mistake, so I clicked on the authors name and looked at about 4 more of his articles. All had titles relating to getting a lover back, and all pointed to completely unrelated sites. I can pretty much guarantee he isn’t making very much money, if any at all. The crazy thing is that this is not all that uncommon. I see it happen all the time. Usually people try to use highly profitable keywords to get people to read their article and then click on their unrelated link.
What they fail to realize is that it will never work. No one is going to visit a bankruptcy site when they are looking for information about getting their ex back. Don’t waste your time trying to trick readers. Send them to a site that is directly related to the topic of your article.
Reason #3 – Your Not Writing Enough Articles – I am often amazed at people when they say article marketing doesn’t work after only writing 5 articles. I mean seriously, give me a break. Do you really think you are going to get a ton of traffic and see multiple sales off of just 5 articles? I’m not saying its impossible, but I am saying it is highly unlikely. You need to pump out as many quality articles as you can. If you pump out 50 to 100 articles and you still aren’t making any sales, then you are either not writing very good articles or you are promoting a crappy product.
I know that sounds like a lot of articles but if you are going to do it then you really need to give it your all. No half stepping. Eventually you will be able to stop writing articles and still be making money. I currently still get sales from articles I wrote over 3 years ago. Now thats what I call a GREAT return on investment.
Reason #4 – You Are Not Submitting Your Articles To Enough Places – Its not enough just to submit your articles to one or two article directories. You really should try to get them posted on at least the top 10 directories. I know that is very time consuming but it will pay off. I am actually trying out a new software right now that submits to the top 20 to 30 article directories.
Before I tell you about it I want to try it out to make sure it continues to deliver. I have tried many submitters and none of them have delivered. But so far, I can honestly say this one works like a charm. Once I test it out some more I will create a video and tell you all about it.
In the meantime, here are the top 10 article directories I submit to:
EzineArticles
ArticlesBase
GoArticles
IdeaMarketers
ArticleAlley
Amazines
ArticleSnatch
ArticleDashboard
Affsphere
CarolinaArticles
If have any questions or comments about article marketing please leave a comment.
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